LendAPI Announces Promotion of Kay Feng to Senior Vice President of Product

LendAPI Announces Promotion of Kay Feng to Senior Vice President of Product

Updated on

Updated on

IRVINE, CA — LendAPI, the leading digital onboarding and lending platform, today announced the promotion of Kay (Kaiyu) Feng to Senior Vice President of Product. As a foundational team member who has been with LendAPI since day one, Feng has played a pivotal role in driving client success and directing the company’s product roadmap, personally overseeing more than 50 client installations alongside her team.

LendAPI Announces Promotion of Kay Feng to Senior Vice President of Product

Empowering Clients and Championing Innovation

In addition to managing client onboarding and feature rollouts, Feng spearheads key customer education initiatives, notably serving as the creator and host of LendAPI Academy—a comprehensive educational video series and resource center designed to streamline onboarding, simplify complex workflows, and help financial institutions maximize platform utility.

Professional Background & Education

Prior to her leadership at LendAPI, Feng established a strong track record across fintech, product operations, and technology management. She brings deep expertise in executing complex digital transformations, optimizing software delivery pipelines, and bridging client requirements with scalable platform engineering. Feng holds a robust educational background in technology and business management, which has shaped her data-driven approach to scaling software operations and client success frameworks.

In her new role as SVP of Product, Feng will continue to steer strategic vision, cross-functional engineering execution, and platform expansion from LendAPI’s Irvine headquarters.

"Reflecting on the past two plus years with LendAPI, it’s incredible to see how far we’ve come," said Kay Feng, SVP of Product. "By refining our processes, working closely with engineering, and building out key features directly on our platform, we’ve managed to drastically reduce our client installation timelines down to just weeks. Through initiatives like LendAPI Academy, we are empowering our partners to deploy faster and get maximum value from our technology. I’m thrilled to lead our product team into this next chapter."

"Kay has been an integral part of LendAPI’s success from the very beginning," said Sam Xia, CTO and Co-Founder. "Her relentless dedication and hands-on leadership have made a monumental difference in our company's growth trajectory. She consistently bridges the gap between complex engineering capabilities and real-world business needs."

"Kay is truly the glue between engineering, product, and our clients," said Timothy Li, CEO of LendAPI. "Her ability to foster seamless collaboration across teams has allowed us to continuously improve our product roadmap while significantly hardening our product installation velocity. This promotion is a direct reflection of her impact and leadership."

End-to-End Lending Solutions on a Single Platform

With this executive appointment, LendAPI continues to accelerate its growth across consumer and commercial financial services. Today, LendAPI handles a vast array of consumer and small business lending products. With the introduction of its embARC Loan Management System (LMS), LendAPI delivers a true end-to-end solution—spanning everything from Embedded Finance to Merchant Cash Advance (MCA)—all housed within the same unified platform.

To learn more about LendAPI or explore LendAPI Academy, visit www.lendapi.com.

About LendAPI

Headquartered in Irvine, California, LendAPI is a cloud-based digital onboarding platform and market leader in modular lending infrastructure. Built to empower banks, fintechs, and financial institutions, LendAPI offers customizable application flows, decision engine integrations, and loan management capabilities that allow lenders to build, launch, and scale financial products efficiently.

Media Contact:

LendAPI Public Relations

IRVINE, CA

info@lendapi.com

www.lendapi.com