About Faraday

Faraday is an AI-powered customer prediction platform designed specifically for consumer-facing brands. Its primary goal is to help companies use data-driven insights to grow more efficiently by predicting customer behavior and optimizing engagement. Unlike traditional AI platforms, Faraday offers a no-code interface, enabling teams across marketing, growth, and product to create predictive models without needing data science expertise.

At the core of Faraday’s offering is its ethical AI framework, which is built to ensure data privacy and fairness. The platform enriches first-party data with hundreds of built-in attributes from verified sources, making predictions more accurate and actionable. Users can build custom models to predict everything from customer lifetime value to churn risk, and seamlessly integrate these models into CRMs, email platforms, and ad channels.

By combining accessible tools, robust data enrichment, and responsible AI practices, Faraday empowers brands to drive smarter acquisition, retention, and personalization strategies. Its focus on consumer data ethics makes it particularly appealing for companies looking to align performance with values.

Products and Services Summary:

  • No-code AI platform for customer prediction modeling

  • Data enrichment using hundreds of verified consumer attributes

  • Predictive analytics for customer lifetime value, churn, conversion likelihood, and more

  • Native integrations with popular marketing, CRM, and ad platforms

  • Built-in tools for A/B testing and cohort analysis

  • Ethical AI framework focused on privacy and fairness

  • Tailored solutions for e-commerce, DTC, finance, and other consumer-focused industries

For more information, please visit www.faraday.io

Contact @ Faraday

David Small, Head of Strategic Partnerships | Email: dave.small@faraday.io

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